by Terence Dackombe Micropayments. It has a cute sort of ring to it doesn’t it? “Mommy, look at that sweet little micropayment! Can we have one Mommy, can we? I promise to look after it, and take good care, and not let it die a terrifying, lonely death like the parrot Daddy brought home last Christmas.”
“Oh darling, try and forget about the parrot now. It’s been weeks since we heard any sound from the chimney breast, and I’m sure Polly Parrot has gone to a better place by now…”
“Like Center Parcs, Mommy?”
“Yes darling, the Center Parcs afterlife for parrots…”
Drifted off into a Stephen King world there, for a moment…
This week, ITV didn’t so much launch, as nudge an announcement that they would be placing their channels behind (sorry to mention the ‘P’ word again) paywalls, and asking you to pay for individual programmes through micropayments.
Except they didn’t say that, it just made life more convenient for some newspapers and journals to report it that way.